As much as we would love to put up a simple grid showing the number of transactions leading to a set price, online businesses are not made with a cookie cutter. Every business sells a different number of SKUs using a different number of channels with different volume levels. Your reporting needs also vary. You may care more about cash flow whereas someone else might care more about profitability by SKU, and someone else cares more about inventory management. The long and short of it is that we can’t fit you into a box.

So instead of a three-price option that doesn’t give you everything you need, we approach every client as the unique business they are, take the time to learn about your needs, make sure our services fit within your budget and provide a quote based on your specific situation. Here are some things you should keep in mind when determining whether or not you should outsource your accounting (to anyone):


Think of us more as a complete high-tech accounting department. We include anything necessary to get you a clean set of accounting records and books on modern cloud accounting systems. Once we get your books converted, systems set up, and books cleaned up, we collect all documentation and do all your recordkeeping, advise on possible accounting or technology concerns, and provide tech guidance as your business grows and morphs. So we are an IT-backoffice-accounting-bookkeeping-consulting service. But there’s not really a name for that yet. If you come up with one, let us know.

So when you’re deciding whether or not to outsource, make sure you’re comparing apples to apples and that you’re getting all the resources you need, preferably without having to get four different people to coordinate to make it happen.


Our service makes the most sense for online businesses who have already reached a basic level of success (typically $50K+ of sales per month minimum) and are ready to take their business to the next level. We do love startup businesses and want to help all growing businesses succeed. However, if you are below $50K per month, you should be putting all your available cash into inventory or marketing. We know you might hate accounting or fulfillment, but we recommend that you put off that outsourced warehouse or outsourced accounting just a little longer until your business is ready to support the investment. Please check out our blog for tips.


Our services include not only the ongoing accounting but also the monthly subscription cost for the cloud tools, and we also provide the tech support related to those tools. We know what tools to use, how to identify if something glitches, and we work directly with the accounting technology vendors to resolve IT issues to keep things running smoothly. Most of our clients don’t even know if or when things go wrong because we take care of the problems as part of our standard daily process.


We are recognized thought leaders in the accounting technology world, and we work really hard to make accounting and ecommerce technology better for everyone, starting with our clients. We are constantly testing new products, providing feedback to dozens of vendors, and making introductions between vendors to help them create ecosystems that make accounting cleaner, easier, and better.


We understand that you want a set monthly price and don’t want us to charge you hourly if a tool glitches and creates a lot of extra work with no additional value for you. We offer a fair, agreed-upon price before any work begins, and you don’t get any surprises along the way. If you feel like maybe we are what you’ve been looking for, let’s chat.


SOMETHING Different.

We’re not quite a bookkeeping service, not quite an IT firm, and not quite a CPA firm. We’re something different. The world feels like it’s spinning faster now than ever before, and business owners are expected to keep up with it. You don’t have time to keep your own books, and you don’t have time to wait a month or two for your bookkeeper to catch up with the backlog. You have business decisions to make, and you need good information. Now. Wherever you are.

As cloud accounting technology experts, we have created a custom virtual accounting department for each of our eCommerce customers. We provide cloud accounting tools to capture your information on a daily basis, virtual bookkeepers to review and track that information, and a virtual controller to oversee the entire process, monitor your finances, and provide guidance so you can make educated business decisions.

We start in the cloud

Your business is in the cloud; your accounting belongs there too. We recommend cloud technologies so our customers have the ability to effectively collaborate with all of their systems and team members no matter where they are. The cloud allows your business to be dynamic, nimble, and compete effectively. Once your business is in the cloud, you can scale up or down to meet your goals and adapt to market conditions. We are very aware of both the benefits and the risks of moving your accounting data to the cloud. We are ready to have an in-depth conversation about cloud accounting and how it can benefit your business.

We are part of your team

We treat your business like our business.

We are focused on improving your business and will work with you to develop your financial strategy and identify the forward-looking business metrics most important to your business.

We are also constantly looking for cost savings and business process improvements for your business. We will actively look for processes, technology, and new services to benefit and enhance your business. By finding the best balance of services, we can help you minimize your back-office time and let you get back to focusing on your business goals.

We touch your books daily

We update your accounting information every single day. We actively look for bills to pay and invoices to send and generally track your finances as if the books were our own.

We are your complete accounting department and are available when emergencies hit, saving you time and money by helping avoid overdrafts, missed payments, slow billings, and missed business opportunities.

Our billing is built for your needs

We are focused on the value we deliver to your business not the hours that we are billing. We will work with you to determine the value any service is bringing to your business and adapt our services to meet your business needs. All of our services will be based on a fixed monthly price agreement, so you will know the price before any work starts.

We are not a CPA firm

Although our ecommerce controllers may be CPAs, we are not a CPA firm. Our focus is on helping you effectively run your business anytime and anywhere. That leaves little time for staying on top of new tax regulations, so we leave that responsibility to other professionals who specialize in that.

Here is what our company doesn’t do:

    • Prepare your taxes – However, we will act as a liaison with your tax advisor to make sure your tax returns are completed efficiently and affordably. We will ensure any tax strategies are effectively implemented, ensure that your business data is complete, accurate, and up-to-date. Your tax advisor provides the strategy, and we help you get it done.
    • Audits, reviews, and compilations – Catching Clouds is not a CPA firm and therefore does not provide these attest services. However, we can provide others secure access to your data. We can also help you structure your accounting process to retain information necessary in a review or audit to help minimize the time and related costs. We consider ourselves as part of your team and can help you identify a CPA who can help you with these specific attest services.

Copyright 2011 - 2017 CATCHING CLOUDS LLC

Copyright 2011 - 2017 CATCHING CLOUDS LLC

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